Wordnut makes contribution to this year’s Judges’ Choice Award winner
Posted: February 22, 2011 Filed under: Copywriting & Creative | Tags: Advertising, advertising strategy, creative, FedExFamily House, video Leave a comment »The marketing firm Oden sent out a holiday card this year featuring a large QR code. Recipients scanned the code with their smart phones or simply visited the website provided and they were treated to this unique video, which won three awards at this year’s Memphis Addy Awards, including the Judges’ Choice Award. I helped with the script and the messaging. The real genius is in the painstaking stop-action animation and whimsical props, a collaboration of Bret Terwilleger and photographer Jerry Plunk.